About the Cashmere Collection
Founded in 2004, the international award-winning Cashmere Collection is an ardent supporter of Canada’s fashion design community and the Breast Cancer cause. Many of the greatest names in Canadian fashion have contributed to the collection including Marie Saint Pierre, Greta Constantine, Denis Gagnon, David Dixon, Rudsak, NARCES, Sonny Fong, Stephan Caras, Christopher Paunil, Lucian Matis, Matthew Gallagher, and far too many more to name drop.
The highly anticipated kick-off to October’s Breast Cancer Awareness Month, the Cashmere Collection heralds the annual return of Cashmere’s awareness and fundraising activities for breast cancer. This includes a $1 donation from the sale of every limited-edition pink package of Cashmere Ultraluxe Bathroom Tissue sold throughout the month of October (up to a maximum of $100,000), towards breast cancer efforts at both the Canadian Cancer Society (CCS) and the Quebec Breast Cancer Foundation (QBCF).
Dedicate couture for the Cure
The 20th Annual Cashmere Collection is calling on all Canadians to join in and support the breast cancer cause by taking part in this year’s Cashmere Dedicate Couture for the Cure® following the Cashmere Collection – where Canadians are invited to vote for their favourite design and Cashmere will donate $1 (to a maximum of $50,000), to the CCS and QBCF in the winning designer’s name.
About Breast Cancer and the Canadian Cancer Society
The Canadian Cancer Society (CCS) is the only national charity that supports Canadians with all cancers in communities across the country. No other organization does what we do; we are the voice for Canadians who care about cancer. We fund ground-breaking research, provide a support system for all those affected by cancer and shape health policies to prevent cancer and support those living with the disease.
CCS is the largest national charitable funder of breast cancer research in Canada. Research investments combined with early detection, and better treatment therapies have resulted in a 44% decrease in the breast cancer death rate since the late 1980s. More work needs to be done as breast cancer is still the most commonly diagnosed cancer and the second leading cause of cancer-related deaths among women in Canada. Funds raised through this partnership will be invested in CCS’s leading breast cancer research and support programs. For more information, please visit cancer.ca/breastcancer.
About the Quebec Breast Cancer Foundation
The Quebec Breast Cancer Foundation is the only philanthropic organization to ensure that the benefits of its investments in breast cancer research stay here in Quebec. In over 28 years, it has raised more than $61 million and invested it in Quebec in cutting-edge research and in defending the interests of breast cancer patients and their loved ones. Through research and innovation, support and education, it ensures that people with the disease and their families remain the real focus of its mission. Families, researchers, volunteers and donors all share the same hope: a future without breast cancer. Follow the QBCF on social media via Facebook, LinkedIn, Twitter and Instagram.
About Cashmere and Kruger Products Inc.
Cashmere Bathroom Tissue, Canada’s best-selling brand, reflects Kruger Products Inc.’s commitment to providing the finest quality, Canadian-made tissue products to consumers. Kruger Products Inc. is one of Canada’s leading tissue manufacturers and serves the Canadian consumer market with well-known brands including Cashmere, Purex, SpongeTowels and Scotties, White Cloud in the U.S., as well as away-from-home products for industrial and commercial use across Canada and the U.S.
A longstanding and committed contributor to the breast cancer cause, Kruger Products Inc. has supported the Canadian Breast Cancer Foundation (CBCF), now part of the Canadian Cancer Society (CCS) and the Quebec Breast Cancer Foundation (QBCF) since the collection’s debut in 2004, and is currently one of the top five national partners supporting the breast cancer cause at CCS.